CHAPTER 5 Innocence or Arrogance? (2002-2003)

94 “Google would be a defining company”: author interview with Eric Schmidt, September 17, 2007.

94 “If we solve search”: Larry Page speech to Stanford University’s 2002 class, available via a link on Page’s Wikipedia page.

95 “No one knew who Google was”: author interview with Lynda Clarizio, June 4, 2008.

95 “I want us to bid to win”: author interview with Susan Wojcicki, April 16, 2008.

95 “We could have gone bankrupt”: author interview with Sergey Brin, September 18, 2008.

95 “Overture offered more money”: author interview with Robert Pittman, February 29, 2008.

95 “Every time you did a search”: author interview with Nick Grouf, February 15, 2008.

95 “affected how we thought”: author interview with Tim Armstrong, February 28, 2008.

95 “What are you going to do”: author interview with Eric Schmidt, September 17, 2007.

96 a “super librarian”: Larry Page speech at a press lunch prior to Google’s annual shareholder meeting, attended by author, May 10, 2007.

96 “We call up Al Gore” : author interview with Eric Schmidt, September 17, 2007.

96 “I sampled college students”: author interview with Dan Clancy and Adam Smith, September 11, 2007.

96 “If we had done that”: author interview with Sergey Brin, March 26, 2008.

97 “We overlap a lot”: author interview with Sergey Brin, October 11, 2007.

97 “He is also a principal proponent”: author interview with Laszlo Bock, March 24, 2008.

97 “on the user end experience”: author interview with Bill Campbell, October 8, 2007.

97 “brings more of an operational focus”: author interview with Craig Silverstein, September 17, 2007.

97 “We’re pretty lucky”: author interview with Sergey Brin, October 11, 2007.

97 “What both bring”: author interview with Nick Fox, September 11, 2007.

98 Brin was introduced ... “She was a clear hire”: author interview with David Drummond, March 25, 2008, and with Sergey Brin, March 26, 2008.

98 “Amid the surreal oddity of it”: e-mail exchange between the author and Alissa Lee, March 20, 2009.

98 buying a Boeing 767: author interview with John Doerr, September 18, 2008.

100 “huge debate over Gmail”: author interview with Terry Winograd, September 25, 2007.

100 “an unprecedented invasion says Electronic Privacy group” : ZDNet, May 4, 2004.

100 “broaden horizons”: author interview with Krishna Bharat, September 12, 2007.

101 “making copies and taking pieces”: author interview with Jim Kennedy February 21, 2008.

101 “there is nothing naïve about these guys”: author interview with the AP’s Tom Curley February 21, 2008.

102. “This is a company”: author interview with Eric Schmidt, March 26, 2008.

102. “Google is driven by engineers”: author interview with Gordon Crovitz, April 27, 2007.

102 “Larry and Sergey didn’t like management”: author interview with Eric Schmidt, April 16, 2008.

103 “The biggest milestone”: author interview with John Doerr, September 18, 2008.

104 Google’s employee roster: IPO filing, August 2004.

104 Its new campus: Google form 10-K, filed with the SEC for end of fiscal 2007.